The latest update of the well-received Kaiser Permanente Social Media Policy is now available online. Here’s the direct link: http://bit.ly/kpsmplcy – you can also navigate to it via the Kaiser Permanente Newscenter (@kpnewscenter), click on “About KP” and scroll down – it’s just above “Thrive Ads” (and watch those too, they’re really good).
The first 3 pages are written as an actual organizational policy, which is helpful. Starting on page 4, however, you’ll see a section that begins with “Kaiser Permanente Blogging Best Practices,” which has 3 pages of very useful, practical guidelines to using social media well. This includes crafting an appropriate disclaimer for blogs in which a person does not officially represent the organization (such as this blog). I consider this an example of an approach that promotes good communication rather than prevents communication at all.
Enjoy, please let me know what you think in the comments.
7 Comments
#chsocm folks: Consider extrapolating: RT @tedeytan: Kaiser Permanente Social Media Policy, Updated http://t.co/1uBGjLak
#chsocm folks: Consider extrapolating: RT @tedeytan: Kaiser Permanente Social Media Policy, Updated http://t.co/1uBGjLak
The Kaiser Permanente Social Media Policy, Updated | Ted Eytan, MD http://t.co/zaH3PeEU #hcsm #hcsmeu
The Kaiser Permanente Social Media Policy, Updated | Ted Eytan, MD http://t.co/Y6h7yUfE #hcsm #hcsmeu
Kudos to @kpnewscenter for publishing: The Kaiser Permanente Social Media Policy, Updated http://t.co/sU2EAgDx via @tedeytan #hcsm
RT @chimoose: Kudos to @KPNewscenter for publishing: Kaiser Permanente Social Media Policy, Updated http://t.co/W1nSx6aB via @tedeytan #hcsm
RT @chimoose: Kudos to @KPNewscenter for publishing: Kaiser Permanente Social Media Policy, Updated http://t.co/W1nSx6aB via @tedeytan #hcsm