Death by Information Overload – HBR.org

Death by Information Overload – HBR.org – “Wow! Michalski, an independent consultant who advises companies on the use of social media, isn’t drowning in a cascade of information. He’s not even trying to ride it out in a barrel. He’s surfing Niagara Falls. So what’s his secret? “You have to be Zen-like,” he patiently explained to me. “You have to let go of the need to know everything completely.”

I think this is an important philosophy to embrace – “I don’t need to know everything completely” – social media is a lower fidelity communication than, say, e-mail.
The other interesting point this article raises is in the area of return on investment – avoidance of e-mail can be as significant as avoiding travel to converse with people….


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Ted Eytan, MD