Is Health 2.0 in demise or not?
This is an opinion column followed by a lively discussion, including a comment from Matthew Holt.
My comment: I don’t think it is .
Why? Because Health 2.0 is not a company. It’s not a person. It’s a different way of thinking about health, and it’s a way that’s being thought of by many people who are disappointed in Health 1.0. As Susannah Fox said, “When over 80 % of people are online, the horse is out of the barn.”
People are interested in Health 2.0 (me included) because they want patients to win, where they are not winning in Health 1.0 (look at the data around hypertension management).
The challenge of commentary that is of the demise-prediction variety in the case of the Internet/Web2.0/Health2.0 is that it reads as anti-patient, and I don’t think our profession is anti-patient or wants to be perceived as anti-patient.
As I have mentioned previously, I think it’s a better place for us to listen to what people are actually doing, do it with them, and help them leverage it for their health. Companies will come and go; people’s desire to achieve their life goals will be a constant.