Top image (March 2012): Ineffective
Bottom Image (November 2012): Effective
If you fly through DCA airport to get to Washington, DC, you’ve probably seen one of the images above on your way to the baggage carousel. I’m there enough that I was able to snap the image on the top, in March, 2012, and the image on the bottom, in the same space, in November, 2012. Note how the focus has changed – from “Polar Bears” to “People.”
I noticed the first image back in March because of the research I was exposed to about this phenomenon in learning about Green Healthcare. (see: Not using stock photography: Better images to talk about green in health care #greenHCTed Eytan, MD | Ted Eytan, MD)
The two together are great examples of ineffective (top image) and effective (bottom image) means of creating awareness about climate change, which is impacted by environmental stewardship, which is impacted by Green Health Care, which is impacts health.
Not harming people at the same time you are working to heal them is part of total health. A few more images related to climate change and green health care (or lack thereof) are below. Click to enlarge. Prevention is the new HIT.
- Climate change looks like this, not like this, in downtown Washington, DC
- Pleasure to Host: Health Care and Climate Change tweetchat #GreenHealthChat 11/12/13
- Not using stock photography: Better images to talk about green in health care #greenHC
- Finished my 3rd MOOC, and moving to renewable Energy in Washington, DC
- Rebranding Climate Change as a Public Health Issue (what it has always been)